When Should I launch a PR Campaign?

When Should I launch a PR Campaign?

Let’s start with a more basic question, should you launch a public relations campaign? Yes! That was easy. But, seriously, we live in a 24/7 media world where either we define our image and our brand, or it is defined for us by default. Yes, you can advertise and post...
The PR Pillow Illustration

The PR Pillow Illustration

A friend of mine bought a new pillow. That he bought a new pillow isn’t all that interesting But why he bought the pillow is He was watching a TV news show and for some reason the pundits started talking about sleep, which led the conversation to a particular brand of...