Welcome to the Party of Trump

Welcome to the Party of Trump

It’s not that Trump is a political genius, but that his form of PR intersects with our current cultural zeitgeist of reality TV and gleeful watching of train wrecks (metaphorically speaking) on social media.  The litany of political faux pas he’s made along the...
How your Website Can Maximize (or minimize) Your PR

How your Website Can Maximize (or minimize) Your PR

Whereas our primary focus is PR and media relations, a client’s website needs to be created in a way that it can maximize interest generated by media coverage. If not, some great opportunities can be lost. A successful public relations campaign combined with a savvy...
When is the Best Time for a Physician to Launch a PR Campaign?

When is the Best Time for a Physician to Launch a PR Campaign?

If you’re ready to launch a PR campaign about your practice, your specialty, or a new medical procedure the best time for you to launch your PR campaign is – now. If you’re set, have your stories in place and have things in place, there is no better time to...